Superior Orthodontics
Superior Orthodontics provides tailored care to their patients based on their needs, budget, and lifestyle. They offer the newest most innovative procedures for orthodontics in Michigan. “Everyone deserves straight teeth and a beautiful smile”.
Problem: Superior Orthodontics needed a structured marketing plan that they could hire someone to implement while they focused on building other areas of the business. Besides that, they needed an integrated CRM system to better track and manage their leads and sales process.
Solution: iSocialPR conducted in-depth research of the market including current competition. We were able to provide them with the following plans:
– Social Media Posting Plan containing story guidelines, engaging content suggestions, live video prompts, etc.
– Email Marketing Plan & Cold Calling Strategy
– Corporate Gifting Plan
Results: iSocialPR created successfully social media pages for Facebook, Twitter, and Instagram. These helped Superior Orthodontics to increase visibility and brand awareness among their target audience. iSocialPR designed Facebook cover, social media templates, and Instagram highlight covers within their brand guidelines. Beyond that, iSocialPR wrote the social media biographies for Superior Orthodontics based on who they are as who they wanted to appeal to.
iSocialPR also successfully set up with Active Campaign to power Superior Orthodontics’ digital strategy. These actions followed to increasing the number of social media impressions by 170% and reaching 23 000 people.
